LaWenda / Client project / Under review

Four expressions of LaWenda

Four logo directions for a Polish podology and foot-care practice, bringing lavender, distinctive lettering and a calm natural palette together.

Brief

Explore a gentle, recognisable identity for LaWenda, connecting lavender with podology and foot care.

Our role

Logo exploration, colour variations and application concepts.

LaWenda — Foot and lavender01

Direction 01

Foot and lavender

A delicate foot contour, flowering lavender and calm serif lettering.

Explore direction
LaWenda — Rounded calligraphyB-02

Direction 02

Rounded calligraphy

Straight strokes, a rounded W and three flowering sprigs.

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LaWenda — Expressive calligraphyB

Direction 03

Expressive calligraphy

Flowing loops, an expressive swash and three lavender sprigs.

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LaWenda — Lavender arc04

Direction 04

Lavender arc

Three lavender spikes, an open arc and serif lettering with distinctive swashes.

Explore direction

Four directions presented for client review. Applications are visual concepts.

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